
The rise of ai. and why you still need a copywriter.
Just as we thought things couldn’t get much worse after, oh, you know, Rishi Sunak and Joe Biden’s Irish tea party, the Dalai Lama sucking some kids tongue, and Kim Kardashian getting a starring role in the new American Horror Story, Google Bard strolls in and asks us to hold its drink whilst casually plotting world domination (according to the Daily Mail. Ahem).

Why being ghosted and having writer’s block Is totes the same
You start to covet your ‘happy places’ in a bid to feel better, starting with the candle aisle in TK Maxx. And it’s not even October, yet. If it were, at least the ghosting would have been somewhat festive.

5 things you should never say to a copywriter
Changing the copy is the ultimate cardinal sin that will make your copywriter want to roundhouse your ass. Yeah, that’s roundhouse. Not Roundhand (of the Snell variety).

The art of making something out of nothing
Ask the people around me, namely, my Mum, and she’ll tell you I’m just great at making something out of nothing.

Why you need a copywriter: especially during a global pandemic
Picture this (you’ll have to try really hard because it’s totally unbelievable that this could ever happen). Anyway, you’re a business owner. It’s the midst of a Global Pandemic.